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2017
Ford Australia CEO: Mobility Is A Human Right And Future Mobility Solutions Will Transform The Way Australians Move
29/05/2017
SYDNEY, May 29, 2017 – Australia is on the cusp of a mobility revolution, rivaled only by the introduction of the automobile more than 110 years ago. The mobility revolution will bring forward a focus on alternative, sustainable mobility options such as multi-modal transportation and ride-sharing solutions. For many urban areas in Australia this will mean a shift away from traditional car ownership towards a different way of moving.
2017 Ford Transit and Transit Custom to offer automatic transmission for the first time; new 2.0L EcoBlue with more power, more than 10% better fuel economy and longer service intervals helps commercial customers achieve more
20/04/2017
MELBOURNE, Australia, April 20, 2017 - The Ford Transit is set to become the automatic choice for consumers with the arrival of the automatic transmission in 2017, along with new more powerful and economical 2.0L EcoBlue engine and wind stabilisation technology to help drivers stay in lane in high crosswinds.
2017 Ford Mondeo given a more premium look with new ‘Metalicious’ colour and stunning new alloy wheel designs
18/04/2017
MELBOURNE, Australia, April 18, 2017 - The 2017 Ford Mondeo has been given a sharp new look with visual updates joining the Driver Assistance Technology and SYNC®3 (3) that saw more Australians choose the Mondeo in 2016 year-on-year.
2017 Ford Everest range updates offers new entry-level model and content upgrades as Ford Australia’s SUV expansion delivers customers more choice
12/04/2017
MELBOURNE, Australia, April 12, 2017 - The revised 2017 Ford Everest range offers even greater choice with the exciting addition of the five-seat Everest Ambiente RWD to give Australians a broader suite of models to suit their lifestyles.
Thought Leaders and Innovators Define the Mobility Revolution; Unveil Conceptual Mobility Solutions Aimed to Change The Way The World Moves
29/03/2017
MELBOURNE, Australia, March 29, 2017 - Ford Motor Company of Australia today hosts the first-ever Future with Ford event bringing together leading innovators, industry experts and influential Australians to tackle one of our great challenges for the future – mobility. The one day event will explore the emerging trends, bold ideas and disruptive technology behind the new mobility revolution.
New Ford Mustang Offers Sleeker Design, More Advanced Technology and Improved Performance
17/01/2017
LOS ANGELES, Calif., Jan. 17, 2017 – Today, Ford partnered with its ambassador of Service, Dwayne ‘The Rock’ Johnson, to introduce the new Mustang – the world’s best-selling sports coupe and the company’s most advanced Mustang ever.
2016
Ford Readies Product Development Centre to Drive Innovation; Expands Australian R&D Investment to $450M in 2017
22/12/2016
MELBOURNE, Australia, Dec. 22, 2016 - Ford has transformed its iconic head office in Melbourne into a new product development centre as part of a $50 million dollar investment to enhance vehicle engineering capability and drive innovation in Australia.
Everest RWD, Escape Delivers impressive Fuel Efficiency, Safety and Unique Aussie Chats with SYNC 3 Technology as Ford doubles SUV offerings
02/12/2016
MELBOURNE, December 2, 2016 – The new Ford Everest RWD and Escape are arriving to boost Ford’s SUV sales momentum as the company invests more in local SUV innovation while doubling its SUV lineup, with Australian consumers poised to become the first in the world to buy more SUVs than cars.
Ford Expands, Opens to Public, Teen Safe Driving Program to Help Address Road Tragedies – a Top Cause of Death for Young Australians
25/10/2016
Melbourne, 25 October, 2016 – Ford is helping some of the riskiest drivers on our roads, young people, by expanding its award-winning Driving Skills for Life (DSFL) safe driving program across four cities in Australia in 2016 while making the free program available publicly.
Ford Escape SUV to join Australian showrooms in 2017 with more choice and increased standard features
17/10/2016
The new Escape will join Ford’s expanding SUV line-up in 2017 to make families’ lives easier with a fresh face, five-star safety and lower starting MLP. When compared with the Ford Kuga it replaces, the Escape also offers improved fuel efficiency on its 2.0-litre Eco Boost model.
Falcon Legacy Lives On; Final Vehicles to Fund STEAM Student Robotics Programs in Broadmeadows and Geelong Schools
05/10/2016
Ford is auctioning the final saleable Falcon, Territory and Falcon Ute – some of the most valuable versions of the iconic vehicles that have defined Australian roads for decades – to support the next generation of local innovators who will help define the country’s future.
Ford is Adding Graduate Engineers in Australia and Recruiting Graduate Designers as Part of $300M Investment in R&D
02/09/2016
Ford’s leading automotive investment in Australia is getting a fresh face for a third year running as the company confirms 23 new hires this year across Product Development, Marketing, Sales and Service and Finance skill teams.
Ford SYNC®3^ Connectivity System Speaks and Hears Australian, Helps People Stay Connected on the Move
26/08/2016
Ford’s leading local investment in R&D and engineering team are doing more than developing world-class vehicles such as Everest and Ranger, they are teaching vehicles to speak and understand Australian accents.
Ford Ranger 4x4 XLS Special Edition Due to Arrive with Attitude as Ranger 4x4 Tops July Sales, Narrows Gap Further to Hilux 4x4 year-to-date
18/08/2016
Ford is boosting one of the industry’s hottest models by launching the new Ranger 4x4 XLS Special Edition in September as the Ranger 4x4 already has seen sales rise nearly 40 per cent compared to the same time last year while taking more than 21 per cent of the 4x4 pick-up segment and again beating Hilux 4x4 in monthly sales during July.
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Ford to Add an All-New SUV Based on Global Ford Edge to Local Line-up After Doubling Number of SUVs
03/08/2016
Ford will launch an all-new SUV based on the global Ford Edge – a key model driving the company’s global SUV success – about a year after Territory sales end in 2017, when Sport Utility Vehicle sales are expected to pass car sales and reach 40 per cent of the market.
EcoSport Shadow: The Perfect City SUV Now Dressed for a Day or Night on the Town with Special Vehicle Pack
01/08/2016
Loaded with equipment to handle the urban jungle in style, the introduction of the EcoSport Shadow Special Vehicle Pack (SVP), means Ford’s small SUV is dressed for the occasion, too.
Sydney Man Wins First Retail Falcon XR8 Sprint with $92,500 Bid to Raise Ailing Brother’s Spirits and Help Find Technological Cure for Australians Battling Type 1 Diabetes
27/07/2016
Sydney businessman David Pearce bought a special Falcon for special purposes, to bring his brother Mark a little bit of joy as he battles health issues. The purchase of Falcon Sprint 1 of 750 also provides much needed funds to support the vital work being done by researchers working hard to find a technological cure for Type 1 Diabetes, that millions of Australians and others around the world struggle with every day.
Ford Owners Get Paid to Park: Ford Forges First-of-its-Kind Local Partnership with Carhood Car Sharing Innovator that Helps Customers Profit from Parking
19/07/2016
Ford and Carhood – the leading airport parking and car sharing service in Australia – today announced the automaker will supply dozens of vehicles for hire at Brisbane, Melbourne and Sydney airports alongside cars the smart mobility company’s customers allow for hire in exchange for free parking and a share of rental profits.
2016 Ford Focus RS ‘hyper-hatch’ now on sale in Australia
13/07/2016
The hugely anticipated 2016 Ford Focus RS brings Ford’s most advanced and capable performance hatch to Australian customers. With more power, as well as a driver-focused Ford Performance All-Wheel Drive, the RS brings scintillating performance and technical innovation at a lower Manufacturer’s List Price than its predecessor.
Good Looking and Rich (in Technology), Ford Mondeo Becomes Even More Attractive with SYNC® 3 as Standard
06/07/2016
It boasts a wealth of technology and stylish good looks, and thanks to the SYNC® 3 communications and entertainment system loaded on all models from 2016.75MY, Ford Mondeo has increased intelligence to match. Date: 06 July 2016
2017 Ranger Offers Even More Standard Tech with SYNC 3 on XLT, Wildtrak; Rear View Camera and Rear Parking Sensors standard on All Pick-up Models as Ranger 4X4 Closes in on Hilux 4X4
28/06/2016
Standard new technologies are set to make the Australian-developed 2017 Ford Ranger even more compelling as the four-wheel-drive model has pulled within 310 units of Hilux 4X4 in year-to-date sales.
Ford Everest Trend RWD with SYNC 3 to Offer Customers More Advanced Tech and an Offering Not Available in Prado Range
20/06/2016
Ford Australia is introducing smart new technology and a new variant into the large SUV market with the 2017 Everest Trend rear-wheel-drive (RWD), as it expands the award winning Everest Trend options by offering the Australian-designed and-engineered vehicle at an even more attractive price.
That’s How Service Should Be – Free SYNC2 SatNav Updates Add to Leading Service Offerings as Ford’s ‘Dealerships of the Future’ Drive Sales Gains, Improved Service Retention
15/06/2016
To accelerate rising customer satisfaction levels, Ford is doubling down on the consumer experience by transforming more dealerships and launching new Free SatNav Updates program.
1.0-Litre Ford Eco Boost Wins Best Small Engine ‘Oscar’ for 5th Year Running
02/06/2016
Ford’s tiny yet powerful 1.0 litre EcoBoost engine has been voted best in class at the International Engine of the Year Awards for the fifth year in a row. Judges praised its combination of drivability, performance, economy, refinement and technology that continues to set the standard.
As Australians Look to Mindfulness, Ford Offers Company-First Employee Training to Maximize Local $300M R&D Investment
13/05/2016
Ford Australia is offering mindfulness training to employees to help them de-clutter their daily distractions as the company pushes an aggressive new innovation agenda at its local and global facilities.
Standardizing SYNC™2, Dual Zone Climate Control in Hot-Selling Ford Kuga Ambiente Widens Innovation Gap to Other Popular Compact SUVs
10/05/2016
The freshened Ford Kuga Ambiente arriving in dealerships features even more even more standard innovations, including SYNC™ 2 with voice-controlled satellite navigation and dual zone climate control, with the features now available across the range.
Ford Donates Limited-Edition Falcon XR8 Sprint to JDRF to Auction for Research Into an Innovative ‘Technological Cure’ for Type 1 Diabetes
09/05/2016
Ford is donating the first publicly available version of the highly anticipated Falcon XR8 Sprint – one of the most powerful and high-tech Falcon’s ever – to fund local innovation for the JDRF Artificial Pancreas Project, which is exploring how to automate insulin pumps and deliver improved therapies and ultimately a ‘technological cure’ for type 1 diabetes (T1D).
Ford EcoBoost Sales Double in First Quarter, Will be Part of Ford Kuga Campaign Targeting Young Families Who Prioritise Fuel Economy
28/04/2016
Australian drivers are embracing Ford’s efficient and powerful EcoBoost technology as sales of the engine across the lineup more than double in the first quarter compared to this time last year.
No Lights? No Problem! Ford Fusion Autonomous Research Vehicles Use LiDAR Sensor Technology to See in the Dark
12/04/2016
Recently, under the cover of night, a Ford Fusion Hybrid autonomous research vehicle with no headlights on navigated along lonely desert roads, performing a task that would be perilous for a human driver.
From Autonomy to Snowtonomy: How Ford Fusion Hybrid Autonomous Research Vehicle Can Navigate in Winter
12/04/2016
In its quest to bring self-driving vehicles to millions of people around the world, Ford reveals six facts about its technology that allows for a car to drive itself in adverse conditions.
Ford Invests More Locally to Load Latest Focus with SYNC 3, Enhanced Options; Fiesta ST Gets Hotter and Smarter
08/04/2016
Ford Australia is upgrading its already impressive Focus and Fiesta range as the company shifts focus of its small car customers with a richer mix of retail sales as customers value the vehicles and innovations more.
Mustang Becomes Instant Sales Halo for Ford Lineup, Gets Even More Innovations with SYNC 3
04/04/2016
Mustang has become an instant sales halo for Ford Australia, and among the public, holds the highest favorable opinion of any of Ford’s volume nameplates. It’s the latest example of how Ford’s commitment to Australia continues to grow beyond its investment in local R&D, which has seen $2 billion invested over the past six years.
Mustang Mania Punctuates Ford’s Local Investment with Surprising 6,000 Orders, Plus Craze for Customized Plates, ‘Selfie’ Paparazzi and Viral Great Ocean Road Video
23/03/2016
Mustang customers may understand a bit more what celebrities felt like this week walking down the red carpet as their first drives on Aussie roads have stirred an unexpected feeding frenzy.
Ford’s Australian Investment Brings More Excitement with New Fiesta and Focus ST Mountune Performance Products
19/02/2016
Ford’s commitment to Australia continues to grow beyond billions in local R&D as it expands its award-winning lineup, including the launch of Mountune Performance Kits so Fiesta ST and Focus ST can tune in even more excitement to the already acclaimed hot hatch duo.
Ford Engineers Work Magic on Falcon XR Sprint Series with Tuned Suspension and High-Performance Pirelli Tyres
18/02/2016
Ford’s Asia-Pacific Product Development team based at Campbellfield in Melbourne has worked its magic on the performance XR6 Sprint and XR8 Sprint series sedans.
Falcon XR6 Sprint: More Aussie Innovations with Locally Developed, Company-First Carbon Fibre Engine Intake
15/02/2016
Ford’s unique level of local R&D investment has led to another innovation with the Falcon XR6 Sprint sporting Ford’s first carbon fibre engine air intake system.
Ford Falcon Sprint Draws on Legacy, Packs Power and Performance!
09/02/2016
Ford is drawing on its performance heritage to launch the limited-edition, high-performance Falcon Sprint series, which goes on sale in May.
Ford Confirms “Sprint” Name for Limited-Edition Falcon XRs
02/01/2016
Ford today has confirmed it will release a limited-edition Falcon XR Series sedan in 2016.
2015
Ford Mustang: World’s Best-Selling Sports Car in Early 2015; Production Begins on Right-Hand-Drive Model for Australia
09/09/2016
Customers around the world have made Ford Mustang the best-selling sports car on the globe during the first half of the year, according to global IHS Automotive registration data.
Ford Study: Aussie Families are Planning More Road Trips than Overseas Travel in 2016
23/12/2015
The majority of Australian families (77%) are opting for domestic travel over going overseas in 2016, according to a recent study of 1,000 Australian parents commissioned by Ford.
Ford extends Geelong Cats Sponsorship through 2020, builds on leading local R&D investment and attempts Guinness World Records™ Title
10/12/2015
Ford Australia is extending its sponsorship of the Geelong Cats AFL team for five years through 2020 to further extend one of the longest sports team partnerships in the world.
Australian Engineers Pioneer New Innovations Not Seen Before: Everest Fuel Economy, Prado Driver Asstance Techmology
12/11/2015
Driving a car that doesn’t physically exist may sound like the stuff of science-fiction, but it’s just another day in the lab for engineers at Ford’s Research and Development Centre, Geelong.
Australian Filmmaker, Ellenor Argyropoulos, is Featured in Ford’s Small But Mighty Campaign, Illustrating Ford’s Commitment to Local Innovation and Investment
28/10/2015
Ford Motor Company presents a series of entertaining short films that celebrate the theme of Small but Mighty, inspired by Ford’s much-celebrated range of EcoBoost engines.
Ford’s Leading Investment in Australia Headlined by 257 kW Focus RS Hatch Announcement
20/10/2015
Ford is investing more in Australia than any other automaker, including $300 million in R&D for the country’s only full product development team and even more to expand its line-up further with products such as the new Focus RS.
Ford Links Australian Innovators to Company’s Leading Local R&D in New Campaign with More Prominent Branding
20/10/2015
This week, Ford begins highlighting Australians whose remarkable achievements belie first impressions in fresh new ads with more prominent Ford branding to punctuate the company’s record number of new vehicles with surprising innovations.
Ford, Carbon Revolution Usher in New Era of Auto Innovation as Geelong-Based Supplier Begins Building World-First Carbon Fibre Wheels for Shelby Mustangs
15/10/2015
Ford and Carbon Revolution are providing a glimpse into what is possible for the Australian automotive industry as the Geelong-based innovator begins production of the world’s first mass produced carbon fibre wheels for the Shelby GT350R performance car in North America.
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Ford Plans Ongoing Business with 63 Australian Suppliers, Including Double the Number to 17 with New Global Projects
06/10/2015
Ford of Australia plans to maintain business with 63 Australian suppliers after the company’s manufacturing transition in 2016 as part of helping key stakeholders – employees, suppliers, customers and dealers – transition to new futures beyond local manufacturing.
Ford Expands Community Work into Richmond Area After Investing in New Sales Office
25/09/2015
Ford is expanding its community volunteering reach to the Richmond area after moving into its new Richmond office.
Ford Everest: First-Ever Australian-Developed Traditional SUV Getting Attention Online as More than 11,000 Customers Flag Interest
24/09/2015
The all-new Ford Everest not only is the first-ever Australian-developed traditional SUV but it features a range of customer benefits not found on the Toyota Prado – a combination that seems to have captured Australians’ imagination.
Ford Fuelling National Breast Cancer Foundation Research by Dr. Fiona Simpson into Novel Breast Cancer Therapy by Auctioning Eighth New Mustang Coming to Australia
24/09/2015
Ford will auction one of the first 2015 Mustangs in its all-new Australian fleet to raise funds for the National Breast Cancer Foundation (NBCF) to support Dr. Fiona Simpson’s research into novel breast cancer therapies.
Ford Robots Inspire Kids to Pursue STEM Education as Part of $300 Million R&D Investment to Develop Next-Generation Vehicles in Australia
15/09/2015
Ford is launching the 2015 Ranger truck and new Everest SUV this month after many Australians helped design, engineer and test the vehicles at the company’s local development facilities spread across Melbourne.
Ford Inspires with New Global Grant to Kick Off 10th Annual Global Month of Caring
10/09/2015
Ford Motor Company has announced a new global initiative that will strengthen its leadership in community service timed to the 10th anniversary of the Ford Volunteer Corps – Ford’s international network of 30,000 volunteers.
Ford Opens New Richmond Sales Office as Development Team Plans Broadmeadows Campus
28/08/2015
Ford officially opened its new national sales company office today in Richmond as part of new infrastructure investments that adds to the company’s more than $300 million R&D spending locally this year alone, which is more than any other automaker.
EcoBoost Technology, Enhanced Driver Assist Technologies Arrive On 2015 LZ Ford Focus Range
10/07/2015
The 2015 LZ Ford Focus range will debut EcoBoost engine technology, improved safety and a host of key visual and feature upgrades when it arrives in Ford dealers from October.
Ford 1.0-Litre EcoBoost Wins 8th Engine ‘Oscar’ in 4 Years, 3-Cylinder Tops its Class in International Engine of the Year
18/06/2015
A tiny petrol engine, which drivers across Europe have taken to their hearts for its excellent fuel efficiency and impressive performance, has received an eighth award in four years at the 2015 International Engine of the Year Awards.
Mustang Mania: Unprecedented early demand includes 2,000 customers who have paid deposits months before launch
25/05/2015
More than 2,000 Ford customers have now placed deposits for the highly anticipated Mustang Fastback and Convertible, which are being ordered in both the muscle car’s legendary V8 performance version and the first-ever EcoBoost engine that will provide the power of a bigger engine in a smaller, more efficient package.
Peace of Mind for Parents with Addition of MyKey® Feature As Standard on All-New Mondeo
08/04/2015
Ford's global MyKey® technology will be available on the all-new Ford Mondeo when it goes on sale in May.
All-New Ford Mondeo Delivers All-EcoBoost Petrol Powertrain and Frugal TDCi Diesel
08/04/2015
The all-new Ford Mondeo arrives in Australia with an all-EcoBoost petrol engine lineup, as well as a proven and frugal 2.0-litre turbo-diesel.
Rocket Ship Superalloy Technology Aids Ford Mondeo EcoBoost Durability
08/04/2015
Enthusiasts may say the all-new Ford Mondeo equipped with the 2.0-litre EcoBoost turbo engine is a rocket ship but Ford engineers will tell you parts of its engine depend on technology from one.
All-New Ford Mondeo Enhances Comfort with Sophisticated Technology, Innovative Chassis and Noise-Reducing Body
08/04/2015
The all-new Ford Mondeo leverages innovative driver assist technologies, an advanced chassis structure, and high quality interior to deliver superior comfort and refinement.
All-New Ford Mondeo Debuts Pedestrian Detection; EcoBoost Technology and Reduced Weight Deliver Enhanced Efficiency
08/04/2015
The all-new Ford Mondeo delivers the global debut of a new pedestrian detection technology that could help reduce the severity of accidents or help drivers avoid them altogether.
Ford Inflatable Rear Seatbelt to Makes Australian Debut on All-New Mondeo; Harnesses Seatbelt and Airbag Attributes
08/04/2015
Ford Motor Company’s groundbreaking Inflatable Rear Seatbelt – which combines attributes of an airbag and a conventional seatbelt – is making its Australian debut on the all-new Mondeo.
How the All-New Ford Mondeo’s Advanced Air Filtration Could Prevent "Driving Blind” After Sneezing at the Wheel
08/04/2015
Trying to cope with a sneezing attack can be a source of amusement for passengers – and a source of discomfort for drivers. But there’s a serious side. Climate change and pollution now contribute to increasing numbers of people suffering from allergies, and sneezing at a speed of 95 km/h may result in “driving blind” for up to 20 metres*.
All-New Ford Mondeo Pre-Collision Assist with Pedestrian Detection Technology
08/04/2015
Ford is rolling out a new driver-assist system in the all-new Mondeo that can reduce the severity of or even eliminate some frontal collisions involving vehicles and pedestrians.
Early Data Indicates Universal Passion for Mustang Colours – Red, Black Rule
25/03/2015
Early Data Indicates Universal Passion for Mustang Colours – Red, Black Rule
Ford’s Smart New Everest Brings Refinement and Rugged Capability to the ASEAN SUV Market
24/03/2015
The new Ford Everest made its debut in Thailand today, redefining the ASEAN SUV market with bold design, advanced technology, stunning off-road and on-road capability, and a refined, premium interior for up to seven passengers.
Ford Announces 2014 Gold Master Dealers
23/03/2015
Ford Australia has announced the winners of its 2014 Dealer Principal Ford Guild winners, now in its third year.
Ford Challenges the Conventional World of Pickup Trucks with a Tougher, Smarter and More Efficient Ranger
23/03/2015
Ford unveiled its new tough and smart Ford Ranger today, setting a new benchmark in the pickup truck segment with an uncompromised blend of robust capability, craftsmanship and advanced technology. Starting later this year, an updated range of the truck will take on the world in more than 180 markets worldwide.^
Strong Customer Demand Prompts Increase in Falcon XR8 Sedan Production
20/03/2015
Ford has confirmed that it will increase production of its performance flagship model, the XR8 sedan.
Ford Announces Senior Leadership Change
19/03/2015
Ford Motor Company today is announcing changes in its senior leadership team in Australia as it continues to deliver the company’s Australian Transformation Plan.
Ford Adds to Leading Australian Investment of More than $300 million by Sponsoring Robotics Competition to Spur Young Innovators
06/03/2015
Ford is investing more in Australia than any other auto company – more than $300 million in 2015 on top of nearly $2 billion the past six years – including its inaugural sponsorship of the Australian Regional For Inspiration and Recognition of Science and Technology Robotics Competition (FRC).
Ford leads the way for innovation with new Fairfax Radio Voice-Activated App and Electric Bike Experiment For Connected Urban Journeys
05/03/2015
Ford Motor Company at Mobile World Congress announced this week a new Fairfax Radio app that customers will be able to voice-activate using Ford SYNC with AppLink technology, and stay connected on the move.
Ford Previews All-New Ford Focus RS
05/03/2015
Ford Previews All-New Ford Focus RS; High-Performance Hatch Pioneers Innovative All-Wheel-Drive Technology.
Ford New Office
17/02/2015
Ford Accelerates Transformation by Reshaping Broadmeadows Engineering Campus, Expanding Footprint with New National Sales Company Office Closer to Melbourne.
All-New Mondeo joins Falcon FG X, Territory MkII With WiFi Connection
16/02/2015
The all-new Ford Mondeo will join the Falcon FG X and Territory MkII in offering a WiFi hotspot when it goes on sale in the second quarter of 2015.
Ford to Offer Free Loan Car with Every Scheduled Service
13/02/2015
In an Australian-first initiative, Ford will offer its customers free loan cars* with every scheduled service beginning this month, as the company continues to make major investments to transform its dealership experience and make it easier for customers to buy and service vehicles.
Satellite Navigation Will Become Standard Across Falcon FG X and Territory MkII Range
04/02/2015
Ford is adding even more features into the Falcon FG X and Territory MkII range by including satellite navigation as standard across all models.
Ford Ranger Achieves its Australia Sales Record in 2014
15/01/2015
The Ford Ranger is hauling in new buyers with its blend of leading capability, toughness and innovation, setting an all-time sales record in Australia while passing the Toyota HiLux to become New Zealand’s most popular pickup
